Influencing, dancing, and exposing Sabrina's new music to new fans
Creating content with art on the rise in mind
Hollywood Records, Carpenter’s label, requested The Syn implement a campaign for her single “In My Bed”. By leveraging our network we curated a group of creators to help grow her fanbase and exposure.
Varying voices and styles unified by music to dance to
By targeting influencers with various dance style specialties, The Syn aimed for organic– we pushed content that highlighted “In My Bed” as well as the voices and talent behind the promotion.
New Listeners Introduced
Week Instagram Rollout
chat
Increasing eyes, ears, and streams for Sabrina Carpenter
The audiences we targeted resonated with “In My Bed” and the content creators’ choreography, resulting in an increase in streams and hundreds of thousands of new audience. With a successful Instagram campaign rollout, The Syn increased overall awareness of Carpenter’s single and likely her catalog.
Check out the pulse of The Syn.
Exploring creativity in motion. Capturing moments that resonate. Sharing a unique journey.
