Amazon Prime Video wanted to generate excitement for With Love Season 2 while reinforcing its commitment to LGBTQIA+ communities. They needed a standout presence at LA Pride that would captivate attendees, align with the show’s branding, and showcase Amazon’s support.
The Syn brought Amazon’s vision to life by designing a stunning With Love-themed car, managing logistics, and overseeing all production elements. We sourced vendors, secured onsite staff, and ensured a seamless experience for Amazon’s 100+ parade participants. We delivered a high-impact activation at LA Pride
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The Syn successfully executed Amazon Prime Video’s vision by designing a striking With Love-themed floral car for LA Pride. We coordinated 100+ Amazon team members on the parade route, sourced and distributed branded giveaways, and ensured safety compliance. With media coverage, social buzz, and 150K+ attendees, we maximized brand impact.
Exploring creativity in motion. Capturing moments that resonate. Sharing a unique journey.